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Forward-Thinking CFOs are Investing in Robust Analytics Platforms

Today’s technological advances are enhancing companies’ ability to increase efficiencies and anticipate trends and events that impact operations and the bottom line. In response to these advances, companies are investing more money in these technologies. The motives behind these analytics investments are to understand their customer data (for better experience, retention and service), data visualization and reporting to better understand business performance, trends and opportunities. However, the challenge is knowing what technology best suites their individual business needs.

Read More at The Wall Street Journal >