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CFO Journal: Automated Financial Forecasting Built on a Foundation of Data

“The effort requires CFOs to take an end-to-end approach to data management, process design, and talent—at the same time. Integration across all three is critical to really enabling automated, real-time financial forecasting. The prize is the ability to produce forecasts on-demand, leaving behind an environment where it takes so long to build quarterly forecasts and annual plans that key drivers may shift, impacting the forecast.”

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