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CFO Journal: Finance at the Center of Data and Analysis at Coca-Cola

“The power of having datasets and data systems that can integrate with each other and connect with others across the enterprise is enormous. That is a big part of what we are doing now. Finance has a critical role to play—to set the tone, to inject the focus and the discipline, and to make sure that we stay the course, working closely with our functional and operational counterparts.”

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