Industry News
Even Farms Need a Data Strategy
“Having a plan ensures you control all aspects of your data.”
Farms are always collecting data like yield maps, online records, input costs, and financials, but they don’t have a data strategy in place. Having a digital strategy is an outline of key ways to make the data more useful, starting with how to use it to evaluate revenue potential throughout the growing season. The data can then be used to assess the maximum profit opportunities including maximum yield potential and the variables that impact yield through the growing season.