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How Growing Companies Benefit from Intelligent Capabilities

To stay competitive in today’s volatile marketplace, growing companies depend heavily on having a coherent, end-to-end view of operations. Without data, it’s difficult to optimize the entire customer experience, pivot to new business models, take advantage of new productivity opportunities, or increase and maintain workforce engagement. Midsize businesses grow in many ways, such as securing partnership investment, allowing owners and employees to take a vested interest, and securing personal loans to strengthen operations. The success of these companies comes down to the company’s valuation, which is measured by the ability to generate revenue, keep customers happy and loyal, and spark and maintain the interest of talented employees and leaders. Underlying these key factors is an even more critical asset – a strong foundation for collecting, leveraging, and operationalizing data.

Read More at The Digitalist by SAP >