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Strong Analytics Lead to Increased Profitability
December 26, 2017
Companies with strong analytics are more profitable than their competition. The International Institute for Analytics, co-founded by Davenport, conducted a survey in 2016 of 50 companies across several industries and found that few were analytical competitors. The companies with the strongest analytics had four key characteristics: They supported a strategic capability, their approach was enterprise-wide, the senior management team was committed, and the company made a significant strategic bet on analytics-based competition.
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