“Digital transformation represents a new direction for businesses, but it’s also a transition for the CFO.”
As organizations face fast-moving, high-impact technological advances, it falls to finance leaders to lay the groundwork for their companies’ transformations to fully digitized business models. The drive toward digital transformation is reshaping their work along with everyone else’s. CFOs must juggle the twin challenges of keeping the existing business growing and leading its reinvention. The CFO’s part in the digital transformation represents the culmination of the role’s ongoing overhaul. Time will tell if finance chiefs are really up to the task.