Many businesses have found that their existing business processes have simply outlived the intended reason for which they were initially designed. Once business leaders realize the way they are doing business is not effective or profitable, they seek ways to improve and optimize their existing processes. This search for workflow optimization is prompted by a very real need to improve productivity and operational efficiency – a need that is evident across all business segments and vertical industries. Most can easily identify areas where improved efficiency is needed, but without a clear understanding of the problem, there is a general reluctance to simply throw time, money, and resources at a solution. The key is to implement a tool that can help the business clearly identify the issue and potential solutions.