Industry News
CFO Journal: How to Act in the Face of Uncertainty
“Until recently, business leaders could assume that the immediate future would bear enough resemblance to the recent past that they could construct sturdy forecasts out of the data, assumptions, and real-world experience they’d been accumulating. Relying on continuity from past events, however, has always been a specious practice, especially in fast-moving industries, and can be existentially dangerous today.”